Managing operations along with COVID-19 restrictions has been quite a challenge for many retailers and eCommerce has been the only way they could continue to serve their customers. Among the many eCommerce solutions, retail business owners choose Microsoft Dynamics 365 Commerce software for the functionalities and ease of use it offers to build and manage smart digital storefronts. There has been a rapid adoption of online eCommerce solutions due to:
- A growing demographic of customers who are tech-savvy
- Customer reliance on online product reviews
- Need for right information to satisfy customer expectations
- Increased need for data security
Microsoft D365 Commerce: Leading change in the Retail and eCommerce Industry
A single ecommerce solution cannot be the answer as retail organizations will have different content, assets, inventory, promotions, and pricing needs. Microsoft Dynamics 365 Commerce helps to address a broad range of B2B and B2C retail-specific challenges and offers customizable solutions. Retailers can connect digital, in-store, online, and back-office operations with Microsoft’s eCommerce solution.
Here are 6 reasons why Microsoft Dynamics 365 Commerce can address your retail and eCommerce needs:
- Omnichannel experience – Dynamics 365 Retail has now been updated to Dynamics 365 Commerce and the latest release offers increased Omnichannel synergy across channels. Customers can now search for products, read reviews, view their wish lists, and make purchase decisions from anywhere and on any device.
- Intelligence – Data visualization, AI, and advanced analytical tools such as Dynamics 365 Customer Insights can help you to respond to customer needs and build long lasting relationships. With data-driven forecasts and optimized personal insights you can better understand your customers’ preferences and create tailor-made products/services to meet their needs.
- Ease of Use and Efficiency – Dynamics 365 Commerce can be deployed easily in the Cloud or on-premises. Upgrading is easy and can be done simultaneously to provide your employees with the most up-to-date functionalities. Dynamics 365 Commerce has a user-friendly interface which makes it easy to operate. Microsoft’s integration option allows you to conduct complex tasks such as inventory forecasting in Excel and sync it automatically with Dynamics 365 Commerce. It also provides templates for setting up essential data and processes.
- Value – When compared to other competitor platforms, Dynamics 365 Commerce is priced right and provides adequate functionalities. Dynamics 365 Commerce can easily be integrated with Dynamics 365 Finance & Operations, Sales, Marketing, Power BI, Office 365, Azure and other products. You can also integrate a full-featured content management system into the eCommerce platform.
- Security – The latest security features include Microsoft Dynamics 365 Commerce Fraud Protection that enables merchants to diagnose, evaluate, and protect their eCommerce business transactions. The capabilities and features provided include: AI and insights from the fraud protection network, Device fingerprinting, rules engine, virtual fraud analyst, and transaction acceptance booster.
- Support – Products offered by Microsoft are highly innovative and this ensures that your eCommerce solution will never be outdated. The latest release set for August to November 2021 brings new features such as enhanced reordering experience in e-commerce, immersive theme for modern e-commerce sites, order lookup for guest customers, enhanced ecommerce product discovery etc. With Microsoft’s D365 Commerce, you also gain access to the support of Microsoft’s network of products and partners who can help you make the most of your eCommerce solution.
Do you wish to take your online business to the next level? Visit here to know about dynamics 365 commerce pricing and more.
